# Garnet Schema PR Packs Public registry of anonymized JSON-LD PR packs we've shipped to clients on the GEO subscription. Each pack is a real-shape, paste-ready before/after diff — drop the "after" block into your site's ``, replace placeholders, ship. ## Why publish these The four-engine retrieval panel (ChatGPT / Claude / Perplexity / Gemini) leans on structured data when ranking citation candidates. Pages without Organization, BreadcrumbList, and (where applicable) Service / FAQPage / Article JSON-LD get systematically under-cited — even when their content is strong. These packs are what we'd ship as a merged pull request in the **GEO subscription** ([garnetgrid.com/lanes/geo](https://www.garnetgrid.com/lanes/geo)). Publishing them gives: - A demo of the weekly deliverable shape - A registry buyers can copy from directly (no consulting engagement required) - Honest pressure on us: if these packs aren't good enough to share, we shouldn't be charging for them ## How to use a pack 1. Identify which type your page needs (see [packs.json](packs.json) for the index). 2. Copy the "after" block into the page's ``. 3. Replace placeholder values (`Your Company Name`, `yourdomain.com`, etc.). 4. Validate at [validator.schema.org](https://validator.schema.org) and [Google Rich Results Test](https://search.google.com/test/rich-results). 5. Deploy. Re-run the audit at [garnetgrid.com/schema-audit](https://www.garnetgrid.com/schema-audit) on a representative page. ## Pack index | # | Title | Priority | Where to apply | |---|---|---|---| | 001 | Site-wide Organization JSON-LD | high | every page (shared head) | | 002 | Service + Offer with tier pricing | high | service/product landing pages | | 003 | BreadcrumbList | high | every non-home page | | 004 | FAQPage | medium | methodology / how-it-works pages | | 005 | Article with Person author + Organization publisher | medium | blog posts / insights / case studies | | 006 | HowTo on methodology pages | medium | methodology / how-it-works / process pages | | 007 | WebSite + potentialAction (sitelinks search box) | low | homepage only | | 008 | Dataset JSON-LD for CC0 publishing | medium | pages that publish a downloadable data file | Full content with paste-ready blocks at [packs.json](packs.json) and the public render at [garnetgrid.com/schema-pr-packs](https://www.garnetgrid.com/schema-pr-packs). ## Methodology We score a page against 8 expected schema types (Organization, WebSite, BreadcrumbList, Service, FAQPage, Article, WebPage, HowTo), weighting required fields 70% and recommended 30%. The audit page at [/schema-audit](https://www.garnetgrid.com/schema-audit) runs this against any URL and returns a grade A–F. A full GEO engagement runs the same audit weekly on a deeper page set, ships the suggested PR pack as a merged GitHub pull request (not a screenshot), and measures citation-share lift across the four-engine panel monthly. See [/lanes/geo-methodology](https://www.garnetgrid.com/lanes/geo-methodology). ## License CC0 1.0 (public domain). Use the packs commercially or privately without attribution. If you find a bug or have a better example shape, contact info@garnetgrid.com. ## Verification Each pack lists its `verification` step in [packs.json](packs.json) — typically (a) schema.org validator, (b) Google Rich Results Test, (c) re-audit on /schema-audit. If you ship a pack and it fails validation, that's a bug — file it at info@garnetgrid.com and we'll fix the example.